Rebecca Maher is a vet, marketer and consumer psychologist. She’s the founder and Managing Director of InsideMinds, the veterinary communications company that harnesses the power of behavioural science to help veterinary practices turn more conversations into action, create engaged, loyal clients and make the lives of clinic teams easier.
Talk Synopsis
It’s not about the money…until it is
Talking about money can feel awkward, stressful, and downright risky, especially when emotions are already running high. In this session, you’ll learn why fee conversations feel so uncomfortable, what clients are really reacting to, and how to discuss costs with confidence. Using practical examples from real veterinary front desks, we’ll explore simple tips that help reduce conflict, build trust and help you feel more in control.